Archive for 'Advertising'
Old Media 1, Federated Media 0
The kerfluffle over Federated Media’s hamfisted attempt to obscure the line between advertising and editorial is neither trival, as Michael Arrington suggests, or some kind of of noble experiment in bringing advertisers “into the conversation,” as John Batelle would have it in his downright laughable defense of the practice. All successful news publications, online and off, develop a […]
Posted: June 24th, 2007 under Uncategorized, Marketing, Advertising.
Comments: 3