Archive for 'SAP'
Living the Social Media Values at SAP
It’s a cold day in hell pretty rare when a large company invites bloggers to sit in on (and actively participate in) a real working marketing strategy session but SAP, the once reclusive software giant that has embraced social media in a huge way, did just that Tuesday by inviting Jeff Nolan, Jason Wood and myself to join the SAP Social Media Summit in […]
Posted: July 26th, 2007 under Social Media, Enterprise Web 2.0, SAP, Social Media Summit, SAP Social Media Summit.
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SAP to Enterprise 2.0 Community: We Get It
A hot topic among social media bloggers these days is exactly which big companies “get” the value of connectedness, community and emergent technologies and which don’t. A subsidiary discussion to that is around which traditionally managed corporations are jumping on the bandwagon for PR reasons because they want to be seen as one of the cool kids and which ones are actually […]
Posted: April 29th, 2007 under Uncategorized, Companies, Social Media, Social Software, SAP.
Comments: 3