Archive for 'Brand'
Whose Content is It Anyway? A Response to Brian Oberkirch
Brian Oberkirch and I had an ugly dustup yesterday over his having used Social Media Today, a web site I facilitate that pulls together–with the permission of the individual bloggers–material from 40 or so of the best social media blogs, to illustrate a post called Should You Get a Say in How Your Posts Are Used?
Although the post didn’t say so explicitly […]
Posted: April 17th, 2007 under Social Media, Enterprise Web 2.0, Blogging, Brand.
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I Want My Bud.TV
If you were expecting Anheuser-Busch’s Bud.TV to signal a return to the early golden age of television when advertisers associated their brands with such tony undertakings as the Hallmark Hall of Fame, the Kraft Television Theater and the G.E. Playhouse, you can keep on dreaming, Alice.
Bud.TV, which went live last night during the Super Bowl, is pretty much what […]
Posted: February 4th, 2007 under Social Media, Enterprise Web 2.0, Convergence, Online Advertising, Old Media, Brand.
Comments: none