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Archive for 'Enterprise Web 2.0'

Can Social Media Save Red Herring?

Red Herring, the tech industry’s essential source for Silicon Valley venture capital news and buzz during the go-go ‘90s but since fallen on hard times, has just rolled out a new beta online platform that it hopes will reduce computing costs and attract new readers and advertisers through the addition of a number of social […]

How to Be a Successful Blogger: The Scrupski Rules

Susan Scrupski, one of the brightest (and nicest) people I’ve met in my Enterprise Web 2.0 adventures, recently became Chief of Applied Research at Austin-based BSG Alliance, which bills itself as “as the total platform – from a strategic advisory, business process support, and technology design & deployment perspective – for Next Generation Enterprises, On Demand.”  
She and Nick Vitalardi had […]

Living the Social Media Values at SAP

It’s a cold day in hell pretty rare when a large company invites bloggers to sit in on (and actively participate in) a real working marketing strategy session but SAP, the once reclusive software giant that has embraced social media in a huge way, did just that Tuesday by inviting Jeff Nolan, Jason Wood and myself to join the SAP Social Media Summit in […]

Deborah Weil and the Art of the Fake

The rapid ascension of social media as a force in marketing and public relations has produced a nasty culture shock among communications professionals.  For those of us who came of age in a time when controlling the message through strategic positioning (sometimes called lying, by commission or omission), the reality that customers now have talk-back tools […]

Attention Business Bloggers: Big Brother is Watching

You knew it was only a matter of time.  Techrigy Inc., a Rochester, New York startup, has launched a new “social media compliance product” called SM2 that scans through a company’s intranet servers to find social media, likes blogs, running internally, as well as the internet externally to find employees talking about the company from their blogs or […]

FreshBooks Opens API; Lets in Some Fresh Air

The Enterprise Web 2.0 revolution has been a godsend to small and midsized companies.  Inexpensive, web-based tools and services mean the little guys now have access to professional office tools that rival those used by the Fortune 500–at a fraction of the cost.  Think Thinkfree, Zoho, Google Apps, and literally hundreds of other web office […]

Where Have I Been?

As regular readers of this blog (I’m planning to write both of you a thank you note soon) may have noticed, I haven’t been writing a lot lately.  This is partly due to having been busy on some other projects, like playing traffic cop at Social Media Today, but mostly it’s from frustration at losing a […]

Whose Content is It Anyway? A Response to Brian Oberkirch

Brian Oberkirch and I had an ugly dustup yesterday over his having used Social Media Today, a web site I facilitate that pulls together–with the permission of the individual bloggers–material from 40 or so of the best social media blogs, to illustrate a post called Should You Get a Say in How Your Posts Are Used? 
Although the post didn’t say so explicitly […]

E 2.0 Breakthrough in Europe: Trampoline Systems Raises $5.8 Million

One of our favorite social software startups (See profile), London-based Trampoline Systems has become the first European “Enterprise 2.0” software developer to receive major investor backing, snagging a £3 million ($5.8m) financing round from affiliates of the Tudor Group. Trampoline intends to use the investment to increase sales operations, intensify R&D and establish a strategic […]

Introducing the Social Media Content Audit

One of the most formidable barriers to the widespread adoption of social media tools within enterprises is fear of failure.   What if we make blogs, wikis and other social collaboration tools available and nobody uses them?  Unlike the consumer side of the web where the fact that individuals seek out, self-select and manage the social software they want […]

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